About Arara

Our story

Arara Tour is a tour operator in the Caucasus that has been working in tourism for already 6 years. In a relatively short period of time, we developed unique tour packages to Armenia, Georgia and Azerbaijan. As creative pioneers we continue to diversify the market by offering meaningful trips that benefit both you as a traveler as well as local partners. "Arara" stands out among the long list of agencies in the Caucasus as we combine your needs with the best options available.
That's why our company will be an ideal choice for you. The highest proof of what we are now is our story behind the walls, which began 6 years ago in a small room called ARARA office with a team consisting of 3 members. 6 years of constant efficient work has produced the expected results.
Today, ARARA welcomes and sends thousands of travelers in Armenia and across the Caucasus each year and employs more than 100 staff. Moreover, we never get stuck in the same place. We are proud to remark that all our Georgian packages are being operated by our own company in Tbilisi. ARARA is growing more and more and none of our team members ever stops working on his/her own communication, problem-solving skills, professionalism and enthusiasm to work.
What’s our inspiration? There is only one possible answer to this question – You, each of You – our valued travelers’ appraisal increases our immense motivation to work more efficiently to offer you the best possible tour options, through which you will have the chance to delve into local unique traditions, cultures, cuisine, people’s lifestyles – anything that contributes to its unique identity.
Our philosophy and main function is to transfer you to a completely new, different, spiritual and breath-taking world of the Caucasus, so as you will get home with a real sense of what these countries and their history are all about and have the burning desire to return again.

We believe in fair business

Our customers are very important to us so we are always dedicated to them. We are committed to being a responsible tour operator in the Caucasus and promoting local communities. We believe in competition. In fact, we love competition as it makes us stronger and encourages our abilities. With Arara – you will feel the confidence trust and commitment. Our tours are carefully made so they’ll meet your interests. From guaranteed departures to exclusive tailor-made tours, our tour managers are here to offer you the best options.

While trusting us and traveling with us

The biggest proof of the trust we have earned is the huge amount of travelers aiming to visit Caucasus through ARARA tour and explore its treasures. This number is rising gradually and steadily. Each traveler’s needs and interests are valuable for us and taken into consideration in order to provide the most suitable, budget and memorable tour programs. Any minor aroused issue of a tourist is solved by ARARA team instantly as a 24-hour support is provided by ARARA caring team. 

Read Reviews

The highest appraisal of our work is the feedback of our travelers. We hope that soon we'll have your feedback here as well. You can get acquainted with our customers' reviews below.

Our team
We are very careful about the selection of personnel, that's why every member of our friendly team is a real professional in his/her field. We want to be sure that after the interaction with us you will be as pleased as possible with the process of communication, obtaining the necessary information and the speed of work of our employees.
Lusine Masuryan Lusine Masuryan Sales Executive
Arpine Petrosyan Arpine Petrosyan Marketing Specialist
Tatév Manucharian Tatév Manucharian Tour Manager

We thoroughly choose guides for our groups

Our guides are the face of our country and we are proud to have these guys in our team. Starting from classical tours and ending with extreme delights each of our guides is a true representative of Caucasus. Not to mention their love towards their homeland will make you fall in love with Armenia even more. We make sure that each group gets an exceptional guide as we believe that the secret in spending an unforgettable vacation is having an extraordinary guide.

We are responsible and we care

Our expert and friendly team take pride in their thoughtful approach to helping in creating your dream holiday. Quality - that’s what our main focus is. Each member of our team is accurately chosen. Our staff is experienced, well-traveled around the Caucasus and have thorough knowledge and deep understanding of the countries, places, traditions and mysterious secrets. You can absolutely rely on us with a clear conscience as we offer individual service to each of our travelers and handle your whole booking process from start to finish guaranteeing that all your travel needs and preferences are met and covered. Through the service provided by ARARA we ensure you to have an authentic and unforgettable experience that you couldn’t simply have had by yourself.

It’s a real-life experience

You know you’re having a wonderful time when you catch yourself on the thought, “Wow, am I dreaming or have I just done that?” Believe it or not, this is how you’ll feel during our tours every day. We are always here to put authentic insights in our tours so that you fell all the feels. Have you ever tried to bake a lavash, or have a photo shoot in traditional garment or dance in the idle of the street with your travel companions? Arara will give you that opportunity. Having a real-life-experience, that’s what traveling with us is all about.

We contribute to our regions

Visiting regions in the Caucasus gives our tours a unique atmosphere of local traditions and daily life. There are many regions in the Caucasus, many extraordinary destinations and none of them are alike. From our perspective, one should have at least an overnight in one of the regions to feel the outstanding hospitality of locals. Imagine sitting in a comfortable rocking chair, enjoying herbal tea and looking at the mountain view. Wouldn’t that be a perfect evening? We always encourage local family-run guesthouses or restaurants as only here you will feel and taste the real Caucasus.